The Rep Report
Latest writing
Original research and plain-spoken commentary on talent, leadership, and succession in the HVAC Manufacturers' Rep space.
Sep 21, 2026, 7:10:16 PM
The Question Every Manufacturer Is Asking About Your Rep Firm
Manufacturers evaluate their rep firms on one question, and they ask it every day. This is the question, and the gap it points to.
Read →Sep 21, 2026, 7:09:59 PM
Where the Rep Channel's Missing Generation Went
The HVAC manufacturers' rep channel is missing a generation, and the gap is not any owner's mismanagement. What the gap is, and the question manufacturers are asking about it, is in The Question Every Manufacturer Is ...
Read →Sep 19, 2026, 6:04:05 PM
What It Costs a Rep Firm When the Bench Is Thin
The Leadership Valley is the missing generation in the HVAC manufacturers' rep channel: the professionals aged 35 to 50 who should be the industry's next branch managers, sales VPs, and owners. On one side stands the ...
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